by Karissa Jones | Sep 13, 2021 | Advertising & Design, Helpful Information, Marketing, Real Estate, Small Business
In the past, many real estate agents relied heavily on word-of-mouth advertising, especially if they were starting out. In the digital world, the breadth of your online presence can make or break your business. For REALTORS®, being searchable online is a great way to... 
by Karissa Jones | Jul 13, 2021 | Helpful Information, Marketing, Real Estate, Social Media
Content buckets are the various topics that stem out from the heart of your business. They connect your overall mission and contain essential aspects of what you do, why you do it, and who your ideal customer is. Each content bucket focuses on one particular part of... 
by Karissa Jones | Jun 11, 2021 | Advertising & Design, Marketing, Organization and Systems
Having a blog is a powerful tool when it comes to enhancing your online business presence. Blogging allows you to develop and share your company’s personality, ultimately leading to more professional connections and potential clients. When you have a blog, you... 
by Karissa Jones | Jan 13, 2021 | Marketing
In today’s “content is king” world, not having a content strategy can hurt your company’s image and brand. You want to educate, inspire, and form relationships through the use of your content. A good content strategy will help your customers learn what you can do for... 
by Karissa Jones | Dec 23, 2020 | Marketing
Marketing is a huge factor in how profitable a business becomes. After all, reaching future clients and customers can be difficult without it. Word of mouth is still a handy tool in marketing. However, new trends in the area will reign supreme as we enter into 2021.... by Karissa Jones | Dec 6, 2020 | Advertising & Design, Marketing, Real Estate, Uncategorized
Having been in the real estate industry for over 24 years, we can tell you that REALTORS® should be viewing marketing agencies as a business partner and not an employee. A great agency wears many hats and can ensure that you get back to your income-producing...