by Karissa Jones | Jan 5, 2022 | Advertising & Design, Helpful Information, Marketing, Odds and Sods, Organization and Systems, Real Estate, Small Business
CRM, or Customer Relationship Management software, is a tool used to keep track of your entire business on one platform. While not every REALTOR® has one, they definitely should. Here’s why. Boosting Lead Generation When you’re looking to increase your... 
by Karissa Jones | Nov 24, 2021 | Advertising & Design, Helpful Information, Marketing, Organization and Systems, Real Estate, Small Business, Social Media
Marketing is a vital piece of business success. Your marketing materials allow you to reach your target audience and essentially scale your business. Without a marketing budget, your efforts are not likely to reach their full potential. Why is a marketing budget so... 
by Karissa Jones | Oct 28, 2021 | Advertising & Design, Helpful Information, Marketing, Organization and Systems, Real Estate, Small Business
There are several annual reviews that business owners must conduct to help ensure that “business as usual” is up to par with where it is supposed to be. One such example is the performance review that measures how well employees are performing at their respective... 
by Karissa Jones | Oct 14, 2021 | Advertising & Design, Helpful Information, Marketing, Organization and Systems, Real Estate, Small Business, Social Media
While the new year may seem to be far away, it will come up fast. When it comes to your company’s marketing strategy, that swift move into 2022 can be crucial for your success in the upcoming calendar year. That is why you need to start considering your next move in... 
by Karissa Jones | Oct 5, 2021 | Advertising & Design, Marketing, Real Estate, Social Media
Consistency in Branding and Why It’s Important In today’s day and age, branding is crucial to the overall success of your business. After all, a company is only as strong as its weakest branding tactic. When you think of the most successful companies and their... 
by Karissa Jones | Sep 13, 2021 | Advertising & Design, Helpful Information, Marketing, Real Estate, Small Business
In the past, many real estate agents relied heavily on word-of-mouth advertising, especially if they were starting out. In the digital world, the breadth of your online presence can make or break your business. For REALTORS®, being searchable online is a great way to...