NEWS FROM THE NEST

How to Outsource Effectively

How to Outsource Effectively

Having a heavy workload comes with the territory of starting and running a business. If you’re a small company, you likely don’t have various departments to take care of the different facets of your business, such as accounting, human resources, and content management. Often, business owners do all of this on their own, and unfortunately, with that much on their plate, it can be challenging to put your all into any one task. If that sounds like you, maybe it’s time to consider outsourcing.

Creating Content Buckets

Creating Content Buckets

Content buckets are the various topics that stem out from the heart of your business. They connect your overall mission and contain essential aspects of what you do, why you do it, and who your ideal customer is. Each content bucket focuses on one particular part of your overall business.

4 Ways To Repurpose Your Blog

4 Ways To Repurpose Your Blog

Having a blog is a powerful tool when it comes to enhancing your online business presence. Blogging allows you to develop and share your company’s personality, ultimately leading to more professional connections and potential clients.

Consistency Is Key

Consistency Is Key

When building your business from the ground up, you will want to pay close attention to a few key aspects. One of those aspects needs extra special attention, consistency. The voice of your business, how you interact and help customers or clients, and the services you provide should be consistent across the board.

Why as a REALTOR® You Need A Custom Website

Why as a REALTOR® You Need A Custom Website

In the past, many REALTORS® relied upon word of mouth advertising, business cards, and other forms of traditional marketing to get their names out. Now, your digital footprint is the main focus of how people get to know who you are, what you offer, and why it is they...

Developing and Sticking to Your Brand Strategy

Developing and Sticking to Your Brand Strategy

Developing a good branding strategy will help prospective clients learn about what you stand for, the promises you plan to deliver on, and the personality of your business. You can start your brand strategy by asking the question, “if your brand was a person, how would you describe it?”

MARKETING AND DESIGN FOR REAL ESTATE

MARKETING AND DESIGN FOR REAL ESTATE

When people buy or sell their home, the obvious choice is to utilize someone certified and educated on the subject matter of real estate, right? When you are an agent looking for support for marketing and design, the same thing rings true. You’ll want to utilize a...

THE CONTENT STRATEGY

THE CONTENT STRATEGY

In today’s “content is king” world, not having a content strategy can hurt your company’s image and brand. You want to educate, inspire, and form relationships through the use of your content. A good content strategy will help your customers learn what you can do for...

CONSISTENCY FUELS SUCCESS

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The Top 10 Mistakes We See REALTORS® making

Marketing, design and business management are not typically the reason you get into real estate. Relationships and selling dreams are more like it.

Download the top 10 mistakes we see REALTORS®  making.