NEWS FROM THE NEST
Why a Social Media Manager is Better Than Just AI
To build a strong brand, you must be authentic in your unique voice and values. With AI, that voice of yours will be completely lost in the woodwork because, while AI can create content, it does it so generalized that it can’t hit that authenticity mark.
The Ultimate Guide to Real Estate Email Marketing
Marketing is a significant part of creating a successful real estate business. Without adequate marketing techniques, you’ll miss out on opportunities to showcase properties, generate leads, and build a brand for yourself that people will come to know and trust....
How to Build a Strong Online Presence for Your Real Estate Business
As a REALTOR®, knowing how to navigate the digital world is of the utmost importance because as many as 96% of homebuyers use the internet when looking for new homes. It’s not enough to have a website and social media sites, though. You have to know how to build a...
Top 10 Real Estate Marketing Trends to Watch in 2025
The trends to watch are in, and if you want to keep your marketing up to date, you’ll want to get acquainted with what’s coming this year.
How to Effectively Use Real Estate Marketing Tools and Software
When you want your marketing efforts to go far, you’ll have to use the right tools and software. If you can do that, all the money and work you put into reaching your target audience will be worth it. Some software systems and tools are better than others, though, so...
Building a Personal Brand as a REALTOR®️: Marketing Yourself Successfully
To succeed as a real estate agent, it’s essential to build an authentic and consistent personal brand that showcases your unique strengths, maintains credibility, and leverages a strong online presence to attract the right clients. Learn more.
Understanding Real Estate Trends: A Marketing Perspective
Discover how aligning your real estate marketing strategies with the latest trends can help you attract younger buyers, increase engagement, and stay ahead of the competition in 2024.
Navigating Local SEO for REALTORS®️: Getting Found in Your Target Market
Real estate is often a local business, with people typically working in one area or several adjacent regions. Having an excellent online presence and ranking is crucial for real estate agents, and using search engine optimization (SEO) is a viable way to ensure...
The Importance of Online Reviews in Real Estate Marketing
People find everything online these days, including their real estate agents. If you don’t have an online presence, it makes people wonder what you’re really capable of when it comes to helping them buy or sell a home. Learn more.
The Top 10 Mistakes We See REALTORS® making
Marketing, design and business management are not typically the reason you get into real estate. Relationships and selling dreams are more like it.
Download the top 10 mistakes we see REALTORS® making.