NEWS FROM THE NEST
THE BIGGEST MARKETING TRENDS 2021
Marketing is a huge factor in how profitable a business becomes. After all, reaching future clients and customers can be difficult without it. Word of mouth is still a handy tool in marketing. However, new trends in the area will reign supreme as we enter into 2021.
REALTORS® AND MARKETING AGENCIES ARE A WINNING PARTNERSHIP
Having been in the real estate industry for over 24 years, we can tell you that REALTORS® should be viewing marketing agencies as a business partner and not an employee. A great agency wears many hats and can ensure that you get back to your income-producing...
WHY A WEBSITE IS A MUST FOR SMALL BUSINESSES
In today's technological age, the website is the first thing businesses should be creating once they have established vital things such as design and their overall mission. It's the very first piece of marketing you will use to advertise your services or products....
WARNING: INEFFICIENT SYSTEMS MAY BE HURTING YOUR BOTTOM LINE
Competition is fierce for small business owners and solopreneurs starting up their businesses. In many cases, these new businesses are up against competitors who have been in their respective industries for decades. Some new business owners even get sucked into the...
TOP 6 SOLUTIONS TO SKYROCKET YOUR BUSINESS
We at The House Wren & Co. fit into a jack-of-all-trades category for all things real estate. We do have our specialties; however, when clients ask if we do something other than design, marketing, and consulting, we like being able to say yes! We thought we would...
THE POWER OF A LOGO
The logo is just one piece of the branding puzzle, but it's more than only an image to accompany your business. A logo is a symbol, a combination of text and images that represent you and your business. It's important to remember that putting together a logo isn't...
REALTORS® DO YOU NEED A BLOG?
Having a blog is not mandatory for any business, but the benefits of having one are vast. With a blog, you can create growth, client connection, and future profits. Blogs are misunderstood and undervalued because they can be time-consuming if you already have a hectic...
POOR SPELLING, GRAMMAR, AND PROOFREADING CAN LOSE YOU CLIENTS AND MONEY
Having worked in marketing and design for 20 years, we at the House Wren & Co. have seen the power a single spelling or grammatical error can have on a business. Having even one mistake can quickly change how clients view you, shattering your credibility. Errors...
MICROMANAGEMENT AND THE DEATH OF WORKING RELATIONSHIPS
Most, if not all professionals, have had the displeasure of encountering a micromanager at one point in their career. Having a manager or coworker that micromanages can be a high source of frustration, demotivation, and discouragement. It can be a critical factor in...
The Top 10 Mistakes We See REALTORS® making
Marketing, design and business management are not typically the reason you get into real estate. Relationships and selling dreams are more like it.
Download the top 10 mistakes we see REALTORS® making.